5
examples for how mobile helps travel businesses engage with customers
According
to a research done by Analyst Strategy Analytics, the consumers’ appetite for
mobile will grow exponentially in the coming years. This is based on its
forecast which states that worldwide mobile subscriptions will rise to 8.9
billion over the next five years. The growing penetration of mobile devices has
also led to the rise in mobile data usage. Today one fifth of search queries
for the hospitality industry come from mobile, tablet or other connected
devices. So much so that travel companies can no longer ignore mobile.
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